UBS O’Connor Fund Financial Services Explainer Video

Keystone Media, in conjunction with The Economist, developed an animated video for global investment bank UBS, illuminating key facts about their distinct investment area, O’Connor.

The project commenced with an in-depth briefing and creative direction session to understand the project’s goals and messaging. Once clear on the objectives, we proceeded to storyboard the video, outlining O’Connor’s historical timeline.

The design and asset preparation stages followed, with our team generating visually engaging imagery prepared for animation. This phase saw the transformation of individual elements into a fluid, captivating animated video that effectively communicated the intended message.

Incorporating advanced animation techniques, we ensured viewer engagement throughout the video. The final touch, adding the appropriate music, enhanced the visuals, fostering a dynamic viewing experience.

In summation, our team at Keystone Media took pride in partnering with The Economist to craft this financial services explainer video for UBS.

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