UBS Panorama Animated Video

In a collaborative venture with The Economist, we developed this animated video for financial services giant UBS.

The video delves into potential future scenarios over the next 50 years, considering impacts of the pandemic, technological advancements, and artificial intelligence growth.

Our close collaboration with The Economist was instrumental in developing a clear and straightforward animated video, eliminating the need for voiceover.

Our involvement spanned all project aspects, from creative direction to music mix, ensuring the final video was both captivating and informative.

Our creative direction kicked off the process, identifying the key themes and messages for the animation.

We then collaborated on script development, crafting a simple narrative to effectively deliver UBS’s message. The subsequent storyboard creation acted as the animation blueprint.

The design and asset preparation phase followed, where we developed the visual style and assets for the video.

The animation process brought the video to life with our distinctive smooth style. Lastly, we integrated the music, enhancing the video’s emotional resonance and creating a cohesive whole.

Frames

Here are some of the frames from the animated video.